Veterinary Practice Growth
August 20- 2:30 pm EST
LIVE WEBINAR: Clinical Communication Tools for Contextualizing Spectrum of Care
In recognizing veterinary care cannot be separated from the social contexts in which a veterinary client, patient and veterinary team exist, the veterinary profession has begun to consider a new model of veterinary care delivery that is accessible, effective, and economical for as many clients and their animals as possible: called Spectrum of Care. At the heart of practicing Spectrum of Care is the communication that takes place between veterinary professional and client, with the common goal of achieving optimal outcomes specific to a client’s and veterinary patient’s unique situation. Supported by research, this session will explore several communication tools for contextualizing the practice of Spectrum of Care, with a focus on shared-decision making.
By the end of the session attendees will be able to:
- Provide examples of clinical communication skills that can be used for contextualizing spectrum of care conversations
- Describe the Three-Talk Model for engaging clients in shared-decision making
- Use the Value Matrix as a communication tool to support shared decision-making and the practice of Spectrum of Care
Recommended Resource: Clinical Communication Tools for Contextualizing Spectrum of Care
Jason Coe, DVM, PhD
Dr. Jason Coe is a Professor at the Ontario Veterinary College (OVC) in Guelph, Ontario. After graduating from OVC in 2001, he completed a PhD in veterinary communications in 2008 and joined OVC’s Department of Population Medicine, where he now co-coordinates the clinical-communication curriculum across the veterinary program. An internationally recognized leader in veterinary communications and the human-animal bond, Jason has published over 100 peer-reviewed articles, co-authored Developing Communication Skills for Veterinary Practice, holds the VCA Canada Chair in Relationship-Centred Veterinary Medicine, and founded OVC’s Relationship-Centred Veterinary Medicine research program in 2022.
Jane Shaw, DVM, PhD
Jane R. Shaw, DVM, PhD is a recognized expert in veterinarian-client-patient interactions. Dr. Shaw received her BS from Cornell University in 1990, DVM from Michigan State University in 1994, and received her PhD in Epidemiology at the University of Guelph in Ontario, Canada in 2004. Dr. Shaw is an Emeritus Professor and University Distinguished Teaching Scholar at Colorado State University and for 20 years implemented the communication curriculum, focusing on clinical interviewing skills to enhance professional performance through partnership with colleagues and clients.
